The Trademark Battle
Coffee with Ken took on Mattel and won.
What happened
In 2025, Mattel — the toy giant behind Barbie and the Ken doll — challenged the trademark for Coffee with Ken, an independent conversation series. Rather than back down, we fought to protect the name our guests and audience helped build.
In October 2025, Mattel dropped its challenge. Coffee with Ken keeps its trademark, with a single carve-out: it does not extend to toys and dolls. On everything that matters to this series, we won.
We won.
Toys and dolls excepted.
Coffee with Ken retains its trademark for the conversation series. The only thing off the table is toys and dolls — which was never the point.
The receipts
